Author Archives: Vishwas Mysore

Competition, Customer Acquisition and Business Intelligence

Competition is the nerve-wire of any industry today – right from banking and financial services to manufacturing to retail, telecommunication, hospitality and business services.

Posted in Analytics, Business Intelligence, Customer Analytics | Tagged , , , | Leave a comment

An enterprise-wide BI strategy to usher better customer-centricity in banks

Customer centricity is the ability to organize resources, capital, products, services and investments to best serve a customer across the customer life cycle. The retail banking industry has become highly competitive and commoditised. To succeed, banks must position customer centricity … Continue reading

Posted in Business Intelligence, Customer Analytics | Tagged , , , , , , , , | Leave a comment